Sometimes it's as plain as the nose on your face.
Since coming to central Texas, I've passed numerous businesses to and from my daily obligations. I always say to myself, "Hey, there's a place I have to try." One of these has been Chuck's barbecue restaurant. Actually, the full name of the establishment is "Chuck's Pea Ridge Bar-B-Q and Steakhouse." That's very helpful: it tells you exactly where the restaurant is, on the corner of W. Adams Ave. and South Pea Ridge Road.